Our philosophy is based on the principle of PARTNERSHIP. This philosophy guides our navigation through the competitive and rapidly changing world we work in. This also dictates that we need to share the wealth, skills, capabilities and knowledge that are generated in realizing our future. We acknowledge the need to develop a deep sense of purpose with the people we serve and our partners to ensure that we, at all times serve their best interests. We are therefore their business partners in that we help them create and sustain their viability. We also understand that we co-exist in a broader society and community and that, since we are dependent on other´s future existence, we need to partner with this society in a responsible manner to ensure sustainability.


  • Our mission is to be a world class leader in supplying and providing innovative & cutting edge service solutions in all specialised industry segments of the electronic assembly, including niche markets, by leveraging our expertise through strategic partnership, Innovative design & manufacturing and providing eco-friendly and efficient solutions.
  • By investing in vast strategic sectors & companies with high growth potential and through partnership, being innovative & exceeding stakeholder expectation, Embracing Diversity, Understanding our stakeholders’ needs & delivering on them, Ensuring sustainability and corporate citizenship, developing people that will become socially responsible entrepreneurs & leaders of the world, guided by ReAdira Group Vision, Philosophy and Values.


  • Honesty and Integrity   
  • Social Responsibility
  • Discipline and Accountability
  • Team spirit and diligence
  • Entrenchment of professionalism
  • Encouragement of creativity and Innovation
  • Commitment to efficiency